Automechanika Kuala Lumpur 2917, the 10th edition in the series, witnessed 5,677 visitors from 71 countries and regions.
Held during March 23 – 25, 2017 at the Kuala Lumpur Convention Centre, Malaysia’s leading regional trade fair for the automotive service industry welcomed 246 exhibitors from 18 countries.
According to Deputy General Manager of Messe Frankfurt (Shanghai) Co Ltd Ms Fiona Chiew, the changes proved to be successful.
Ms Chiew said: “The 10th edition of the show has been favourable and also a milestone. We are pleased to have positive feedback from the exhibitors and visitors, especially regarding the new initiatives to provide an all-inclusive sourcing, training and entertainment platform for the attendees this year. We will continue to provide what’s necessary for this industry and what will be needed for the industry to stay ahead in the Southeast Asia market.”
To expand the product sourcing net within the region, Automechanika Kuala Lumpur 2017 presented an expansive variety of products ranging from traditional equipment to advanced solutions including remote diagnosis, tools, electronics & systems, accessories & customising and parts & components.
Damon Chang from Dorman Products of the US, who visited the show in order to observe the product availability and level of advancement from the automotive suppliers within Southeast Asia, said: “We found a few potential suppliers from Mainland China, Taiwan and Malaysia for different products including repair parts and components.”
Chia See Yong, General Manager, Launch Tech (M) SDN BHD has been exhibiting at the fair for several editions and feels that it is a well-structured marketplace for the industry attracting high quality visitors.
Young said: “The show is a highly efficient sourcing and marketing platform for us to increase our branding awareness. It is playing a major driving role in the development of the Malaysian and Southeast Asian automotive aftermarket services industry. Key players from all over the region come here to source new products from international brands and workshop technicians come to learn the latest skills from industry experts.”
Automechanika Kuala Lumpur 2017, which attracted important buyers from all over the world including BMW, DENSO, Federal Mogul, Gates, HITACHI, Huawei, MANN + HUMMEL, Mitsuboshi, Panasonic, Petronas, Proton, Schaeffler, Shell, SNR, Sony and ZF, greatly expanded exhibitors’ sales network.
With the increasing penetration of connectivity in the automotive sector, there was a growing participation of IT management solutions providers at Automechanika Kuala Lumpur.
Dew Touch Innovations from Singapore was one of the companies and Chua Aik Boon, Business Development Director believed their participation was beneficial to their business: “We provide automotive solutions including systems for auto spare parts management. The show is a platform for us to expose our products to markets that we never thought of including, such as emerging countries like Myanmar and Pakistan.”
The Collision Repair Training Workshop was organised for the first time by Messe Frankfurt (HK) Ltd and I-CAR (the Inter-Industry Conference on Auto Collision Repair).
Another training workshop addressing industry hot topics was the Autotronics Workshop for Working Mechanics, which was organised by the Central Pahang Automobile Repairers’ Association and Aurora Supplies Sdn Bhd.
Automechanika Kuala Lumpur is a biennial event organised by Messe Frankfurt (HK) Ltd, co-organised by Malaysia Automotive Institute (MAI) and is endorsed by the Malaysia External Trade Development Corporation (MATRADE). The next edition will be held 21 – 23 March 2019 at the Kuala Lumpur Convention Centre, Malaysia.