DSK Benelli expands its reach in seven cities in India as to expand its sales and service network across the country and increase its sales figures in coming months amidst tight competition in the Indian superbike segment. The company is planning to open more showrooms in the current financial year 2014-15.
DSK Motowheels, a new entrant to the superbike segment in India, has inaugurated DSK Benelli showrooms in seven cities within a month from its launch in the country. DSK Benelli brand is the Indian arm of Italian motorcycle major Benelli.
Currently the exclusive DSK Benelli showrooms are located in the cities like Mumbai, Bengaluru, Pune, Chennai, Amdavad, Hyderabad and Kolkata. The other showrooms are coming up in Delhi, Chandigarh, Goa and Jaipur.
According to a statement issued today, DSK said its showrooms are located in lively areas and the outlets provide premium experience to the customers of DSK Benelli brand stands for.
The showrooms across seven cities now showcase the sporty-looking TNT superbikes starting from Rs. 2,83,000 to Rs. 11,81,000 (Ex-showroom, Delhi). The models include TNT 300, TNT 600i, TNT 600 GT, TNT 899 and TNT R.
Speaking on the dealership expansion, Shirish Kulkarni, Chairman of DSK Motowheels said, “It gives immense pleasure to the company to announce that it has achieved substantial bookings since the launch on March 19, 2015. Meanwhile the company has also managed to expand its presence by launching multiple showrooms PAN India, since the launch.”
The company is working to expand its presence in all key locations of the country as to provide both sales and service for DSK Benelli superbikes across the country.
DSK Motowheels is manufacturing and selling Benelli superbikes across the country while also supporting them with after sales service and spares. The brand is also offering 24 x 7 on call breakdown service.
DSK Motowheels, a part of the Rs 5,000 crore diversified business conglomerate DSK Group has its Completely Knocked-down (CKD) plant in Maharashtra in India.