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MapmyIndia partners with Ford SYNC AppLink


India-based digital map major MapmyIndia has partnered with Ford, on their AppLink platform with an enhanced version of MapmyIndia’s Map App.

So far, Ford SYNC platform provided Points of Interest Search around a current location, but the enhanced version will now allow the user search Points of Interest via category listing (18 categories and 108 sub-categories), and also specific brand names.

In addition, the user will experience voice as well as textual driving directions to the selected Point of Interest.

MapmyIndia’s Executive Director Shivalik  Prasad, said, “We have been digitally mapping India for two decades and have brought the benefits of digital maps to all Indians through breakthrough innovations in the automotive sector. We share Ford’s vision to bring a Super Safe, Convenient navigation & mapping experience in-vehicle using voice commands on Ford Technologies.”

Ford SYNC AppLink platform gives driver and occupants more choices to make their journey enjoyable and informative while on the move,” said Julius Marchwicki, Director Connected Vehicle & Services, Ford Asia Pacific.

“We are very excited to expand Ford’s SYNC AppLink portfolio with new India-specific apps such as Maps app by MapmyIndia,: Marchwicki added.

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