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Mercedes-Benz India registers highest ever sales in April-March 2016

Mercedes-Benz India

Mercedes-Benz India, a wholly-owned subsidiary of German luxury car maker Mercedes-Benz, clocked  its best ever fiscal sales by selling 13,558 units in the April-March 2016 financial year, registering 21 percent year-on-year growth.

The car maker also witnessed its best ever quarter sales at 3,622 units for January-March 2016 quarter recording 1.6 percent year-on-year growth while also recording best ever monthly sales in March.

The company claimed that Mercedes-Benz is the only luxury brand in India to sell more than 13,500 units in both calendar and financial year.

Mercedes-Benz India has achieved its best ever quarterly sales despite the ban for 2000 cc above diesel vehicles in the key Delhi and NCR market, successive price hikes and a lack of incentives for the automotive sector in the Union Budget.

Also Read : Mercedes-Benz India to introduce 12 cars in 2016

The E-Class, which has been dominating the Indian luxury car market since 20 years, was the highest selling car model for Mercedes-Benz India in January-March quarter of 2016.

Roland Folger, Managing Director & CEO, Mercedes-Benz India, said “It is a significant achievement as we have maintained our growth momentum in Q1, despite facing multiple market challenges. The company compensated the negative sales impact in the Delhi and NCR market, with a strong double digit growth achieved in most other markets across the country.”

The growing popularity for Mercedes-Benz cars in the Indian market is virtual as wait list continues for the S-Class, Mercedes-Maybach and GLE across dealerships in the country.

Currently, Mercedes-Benz India is expanding its dealership network across India.

About Anitha

Backed by over 10 years experience with India’s top media house “The New Indian Express”, Anitha is interested in writing all aspects of automobile industry. Her qualification MSc (Industrial-Psychology) helps her to deeply analyse the auto manufacturing industry.

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