DSK Benelli creating a record by selling 100 super bikes in three months in Bengaluru shows rising demand for superbikes in India.
Indian Superbike player DSK Benelli has achieved a milestone by recording sales of 100 superbikes in Bengaluru within three months of launching of its exclusive showroom in the city.
DSK Benelli brand is the Indian arm of Italian superbike manufacturer Benelli.
DSK Motowheels, which assembles and sells Benelli brand vehicles in India, has set up its dealership ‘Vinayak Cars’ three months ago in one of Bengaluru’s posh locale at Langford Avenue, near Richmond circle.
On achieving this milestone, DSK Motowheels Chairman Shirish Kulkarni, said, “In recent times, Bengaluru has emerged as a city having fondness for motorsports. Since the launch of our DSK Benelli show room in Bengaluru, we are receiving overwhelming response. Selling 100 superbikes in Bengaluru not only shows the brand value of DSK Benelli, but also showcases the expanding market for superbike in India.”
Vinayak Cars showcases all DSK Benelli models including TNT 300, TNT 600i, TNT 600 GT and TNT R. As a mark of celebrating this milestone, DSK Benelli has gathered all 100 owners of Benelli superbikes and organized a group ride from Vinayak Cars in Richmond Circle to Kolar.
DSK Benelli has been in expansion mode in India. The company has good presence with its dealership network in major cities like Bengaluru, Kolkotta Chennai, Mumbai and Hyderabad. Recently in the first week of June, the company has inaugurated its first dealership – Torque Bikes – in Delhi. DSK Benelli sources said it will be establishing its new showrooms in the cities like Chandigarh, Goa and Jaipur too soon.
DSK Motowheels, which is a part of the Rs 5,000 crore diversified business conglomerate DSK Group, has its Completely Knocked-down (CKD) manufacturing facility in Maharashtra in India